SEO Internet Marketing Albury in 2016 – A Sweet Opportunity
SEO Internet Marketing Albury can provide a world of opportunities In the world of SEO, especially when it comes to creating substance for your Albury business. But don’t choose all opportunities – choose the correct ones that work for your company. To take the classic ‘kid in a candy store’ cliché, you may be ecstatic to see all of these wonderful ideas ahead of you, from Images, to Videos, to Blogs– but if you gorge yourself on every little thing while only take half a bite out of the potential wonders, then not only are you going to end up ill and looking a fool, but you won’t have really done any one task effectively.
So let’s chat about the Albury ‘Content Candy store‘.
Well, content (as most of us may know) is a wide-ranging and expansive term provided to the aspects of your website that your clients and target market can view and interact with. This can be visual, literary, or even stretch beyond the website into day-to-day events or tasks.
‘Content is the atomic particles of all digital marketing‘– Rebecca Lieb, Analyst, Altimeter Group
Content includes, but is not limited to the following:
- Images, pictures, Gifs
- Web page content
- Written articles
- Blog posts
- Guest Posts
- Social Media updates and content
- EBooks.
- Reports.
- Brochures.
- Catalogues.
- FAQs.
- Videos.
- Animations.
It’s crucial to choose a broad range of content that can help you in engaging with your audience in Albury while still creating a balance and flow that you want your brand to represent. One way to do this is by trying out different ways to find your brand’s voice. As an example, if you haven’t considered spicing up your content with animation, perhaps approach someone and get an idea of what they could do for you. Research the possibilities and don’t be afraid to keep trying a wide range of ideas until you find the technique that is not only right for that particular situation, but right for your Albury business.
Because as you are most likely aware, content creation doesn’t have to stop at your website. The creation of off-site content is an intriguing and useful way to broaden your brand and add to your link profile and audience. This opens you up to a new area of growth. If you are writing great content then you should try and share it around, publish both on-site and off-site to maximise exposure.
Make sure you keep the most suitable content for your own website, the content that is keyword-rich and really helps to engage with the target market, but there is no harm in having some pieces on the surface bringing in more interaction with your website. This off-site content is one of the best ways to build the visibility for your brand and develop a name for you that is identified with premium content.
But be warned, often people go too far with this, as was seen in trend of guest blogging a few years ago. Don’t pick all opportunities, choose the right ones that benefit your business– Don’t grab every little thing in the Candy Store.
You need to start considering what will be really beneficial to you and your business and then act from there, if content is going to be stretched thin or not truly help, then don’t waste your time and money on it, simple. If you have any fantastic ideas, or want to chat, simply call Internet Marketing Experts on 1300 595 013 or visit, www.internetmarketingexpertsAlbury.com.au.
