Digital Advertising in Australia– do you know the Six Pillars of Facebook Success?
Digital Advertising is all about identifying the rules, and the manners in which you can really be successful and reach the sought after number one position in Google. And it is no different with regards to Facebook– there are certainly some essential areas that you have to hone in on to make certain you are being successful. Facebook for your company means very little if you cannot use it to build your business and your brand. You have to convert ‘likes’ into email subscribers and those subscribers into paying customers. It all mixes to add extra paths of revenue, grow your brand, and even boost your Digital Advertising project in Australia.
You ought to start imagining Facebook in the proper way, how do you do this? Well you will need to make sure you know a bit about what you are doing since Facebook for your business is fundamentally unique to the one you have for your individual use. By possessing a greater understanding and recognition for how dynamic a website and program Facebook can be, you will have the ability to use it to its fullest potential to promote your Business and brand.
So I always consider a good foundation as being based on these 6 ‘Pillars of success’.
- Be Human
- Develop your Brand
- Important Conversations
- Excellent Content
- Calls to Action
- Monitor progress
This indicates that you need to focus on making sure that you show customers that you are in fact a person, not some evil institution. That you can use dialogue to grow your brand, that quality content is key to actual interaction from your fans, that a call to action is highly important to the posts you make, and that you need to keep tracking what happens and focus on what is actually working for you.
If you are a small business, if you don’t have a Facebook page for your website, and even if you are looking to get the most out of it– then this is the place to begin, and these are the areas to focus on.
If you are just starting with Facebook, then I also would encourage you to start thinking about the following questions.
- Why do you want a Facebook page for your business?
- What do you want from your time and effort on Facebook?
- What kinds of marketing have you chosen before?
Keep these questions in mind throughout your journey through Facebook marketing to make sure that you have clear ideas and can set your expectations from the start.
Facebook may seem like a very casual approach to Digital Advertising, but it really has a huge affect upon the success of your business. So if you ever do contact an SEO agency, make sure it is something that they look into as well– if they don’t then they are not up-to-date with the most up to date SEO needs and you should keep looking. On that particular note, if you are looking for an Agency, or you hae come to a stage where you need that boost to your business, don’t hesitate to give us a call at Internet Marketing Experts Australia on 1300 595 013 or visit, www.internetmarketingexpertsAustralia.com.au