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    Company Information

    COMPANY NAME: (required)

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    Company Marketing Information

    Briefly describe your company

    Please list each service and/or all products you offer

    Who and where is your target market?

    List any online competitors: (LIST AT LEAST 3)

    Why do people buy from you? (price, your team, experience. etc)

    Website Details

    What is your web address or URL?

    How long has your website been active?

    Is the purpose of your site to generate leads and sales, provide information, or both?

    Describe your site’s conversion points: (email, call you, product purchase, etc)

    How many conversions do you currently get per month?

    How much traffic does your site currently get per month?

    What type of analytics tracking do you have installed?

    Have you ever paid for Google Adwords or any other Pay Per Click Advertising? If so briefly
    mention what PPC you have done and for how long?

    Who currently makes updates to your site?

    What platform is your website built on? (WordPress, Wix, SquareSpace, Joomla, etc)

    Do you have a blog? If so, what’s the web address and who is in charge of it?

    Do you have Google Webmaster Tools set up?

    Do you have social media channels? If so, please list them.

    SEO - History

    Have you ever done SEO before?

    What was the SEO company’s name?

    Why did you leave your SEO company?

    What was the budget for your SEO with your previous company?

    What budget do you have in mind now?

    What keywords did you target?

    Can you provide previous SEO reports?

    Have you received penalties for previous SEO?

    SEO Logistics and Goals

    How would you prefer to receive updates (weekly status meetings, monthly reports, phased)?

    Are there others involved (marketing, writing, technical) that we will need to meet with?

    How much traffic and/or conversion do you want per month?

    Describe any other goals for your website?